NEWS
NEWS
Your location:
Homepage
/
/
/
Local policies are frequently increased. Can wine become popular this time?

Local policies are frequently increased. Can wine become popular this time?

  • Categories:Industry News
  • Author:
  • Origin:Wall Street
  • Time of issue:2021-06-11
  • Views:0

(Summary description)Recently, the official website of the Ministry of Agriculture and Rural Affairs revealed that the "General Plan for the Construction of the Comprehensive Pilot Zone for the Open Development of Ningxia National Grape and Wine Industry" has been approved by the State Council, and strive to produce more than 300 million bottles of wine per year at the Helan Mountain East foot wine grape base by 2025, and achieve a comprehensive output value. 100 billion yuan.

Local policies are frequently increased. Can wine become popular this time?

(Summary description)Recently, the official website of the Ministry of Agriculture and Rural Affairs revealed that the "General Plan for the Construction of the Comprehensive Pilot Zone for the Open Development of Ningxia National Grape and Wine Industry" has been approved by the State Council, and strive to produce more than 300 million bottles of wine per year at the Helan Mountain East foot wine grape base by 2025, and achieve a comprehensive output value. 100 billion yuan.

  • Categories:Industry News
  • Author:
  • Origin:Wall Street
  • Time of issue:2021-06-11
  • Views:0
Information

Recently, the official website of the Ministry of Agriculture and Rural Affairs revealed that the "General Plan for the Construction of the Comprehensive Pilot Zone for the Open Development of Ningxia National Grape and Wine Industry" has been approved by the State Council, and strive to produce more than 300 million bottles of wine per year at the Helan Mountain East foot wine grape base by 2025, and achieve a comprehensive output value. 100 billion yuan.

In addition, Turpan has just recently held a special conference on wine industry development, claiming that wine is one of the “ten industries” in the “14th Five-Year Plan” of the autonomous region and one of the important industries of Turpan’s “1065” industrial upgrading plan.

In fact, since China implemented anti-dumping duties on Australia, opportunities for the development of the domestic wine industry have begun to emerge.

"14th Five-Year" wine production will increase by 75% year-on-year

According to the "Guiding Opinions on the Development of China's Wine Industry during the Fourteenth Five-Year Plan" issued by the China Wine Industry Association, it is estimated that my country's wine production will reach 700,000 kiloliters by 2025, an increase of 75.0% over the end of the "13th Five-Year Plan" period, with an average annual increase of 11.8 %; Sales revenue reached 20 billion yuan, an increase of 66.7% from the end of the "Thirteenth Five-Year Plan" period, with an average annual increase of 10.8%.

Not only that, all listed companies have also given their goals.

COFCO Wines believes that China's wine industry is in a rare period of strategic development opportunities. Great Wall Wine strives to achieve 5 billion revenue in 2025. We believe that the revenue in 2020 may be less than 2 billion.

Zhou Hongjiang, chairman of Changyu, has re-raised the 10 billion target after a lapse of ten years.

Zhou Hongjiang said that the consumption ratio of the social and family consumption scenarios in the Chinese wine market was about 9:1 in the past, but since the outbreak of the new crown epidemic, the household consumption market, which has been neglected for a long time, is emerging. "When household consumption and social consumption are on the same level, When the annual per capita consumption of Chinese wine exceeds 10 liters, China will become the world's largest wine consumer."

China's wine sales rank fourth in the world, and its population is far behind

As an emerging wine consuming country, China has developed rapidly in the wine market in recent years. In 2019, wine sales revenue reached 26.3 billion US dollars, ranking fourth in the world. According to the OIV report, global wine consumption in 2019 was 24.4 billion liters. Chinese wine consumption The volume is 1.78 billion liters, accounting for 7%, ranking fifth in the world.

However, the per capita consumption of wine in China is much lower than that of overseas countries. The top 5 countries in terms of per capita consumption of wine in 2018 are Portugal (62 liters), France (50 liters), Italy (44 liters), Switzerland (36 liters), and Belgium. (32 liters), while the per capita consumption of wine in Mainland China is only 2 liters, and there is huge room for improvement.

According to IWSR's forecast, China is expected to surpass France in the future and become the world's second largest wine market.

The industry has bottomed out and the turning point is approaching

Galaxy Securities stated that the wine industry has continued to be in a downturn in recent years, and the impact of the 2020 epidemic has caused a significant year-on-year decline in production, which will also put pressure on corporate sales. It is preliminary judged that the industry may have bottomed out, and the downside space is limited;

Essence Securities believes that my country's wine market will further expand driven by the growing popularity of wine culture, the changing consumption habits of young people and the increase in disposable income.

Bank of China International is more optimistic, believing that the turning point of the wine industry is approaching.

Scan the QR code to read on your phone

Relevant information

Feedback

留言应用名称:
客户留言
描述:
验证码

Contact 

Tel+86(756)8679161

Add:No. 8, Pingxi 10th Road, Nanping Science and Technology Industrial Park, Zhuhai

Email:skycrafts@163.com

er

Sweep and pay attention to us

More wonderful things are waiting for you!

Online customer service
Customer service hotline
+86(756)8679161 +86(756)8679161
Service time:
8:30 - 18:00
Customer service group:
在线客服

Copyright © 2021  ZHU HAI SKY TECHNOLOGY CO.,LTD